CoolBet
Coolbet is an Estonian-founded bookmaker popular in the Nordics and parts of Latin America. It holds no licence in the markets we cover.
Licensed in Estonia and Sweden; not in the markets we cover
This brand is not licensed in the markets we cover (or only in part of them), so it has no Wayfinder Score. If you play there, you do not get the protections a local licence brings: limits, self-exclusion and a regulator to complain to.
- Founded
- 2016, Tallinn
- Licences
- Estonia, Sweden and other markets
- Products
- Sports betting, casino, poker
- Known for
- Setting its own odds and publishing betting volumes
The brand
Coolbet was founded in Tallinn in 2016 and grew first in the Nordic and Baltic countries. It makes a point of setting its own odds and of showing publicly how much money has been staked on each market. It later expanded into Latin America.
It operates under local licences in countries such as Estonia and Sweden.
Availability
Coolbet holds no licence in the markets we cover (US, UK, Ireland, Spain, Germany, Portugal, South Africa and Ontario) and does not accept customers from the UK or the US. It has changed its line-up of markets more than once in recent years.
Check the operator's own country list, since it has changed more than once.
Worth knowing
Where it is licensed, Coolbet is a well-regarded sportsbook with ice hockey as a particular strength. Outside those countries it is simply not an option.
We do not score operators outside our markets.