8Xbet
8Xbet is an Asia-facing betting brand known in Britain only from football sponsorship. It holds no licence in the markets we cover.
Not licensed in any market we cover
This brand is not licensed in the markets we cover (or only in part of them), so it has no Wayfinder Score. If you play there, you do not get the protections a local licence brings: limits, self-exclusion and a regulator to complain to.
- Core markets
- South-east Asia
- Products
- Sports betting, casino, lottery-style games
- Known for
- Sponsorship deals with Premier League clubs
- Operator
- Little independent information
The brand
8Xbet appeared in the early 2020s and quickly bought visibility through sponsorship and betting-partner deals with English football clubs. The site itself targets customers in south-east Asia, with content in Asian languages. There is little independent information about who owns and runs it.
British newspapers have questioned the brand's ownership and the way its UK presence was arranged.
Availability
8Xbet holds no licence in the markets we cover (US, UK, Ireland, Spain, Germany, Portugal, South Africa and Ontario). Its web address changes, and the current one ends in a domain that says nothing about where the operator is based.
Such brands advertise in English football to reach viewers in countries where gambling advertising is restricted.
Worth knowing
An opaque owner, a moving domain and no local licence are three reasons to stay away. If something goes wrong there is nobody to complain to.
We do not score operators outside our markets.